Copywriting is a powerful communication tool and skill that can boost digital marketing strategy and increase the engagement and clicks of the target audience more than ever. It is more than just compiling words together; it is about creating powerful content that...
Does SEO content writing ring a bell? If not, and if you’re curious if it’s worth investing in, Carl Ocab Digital Marketing believes it is! It’s part of several strategies for executing search engine optimization (SEO). If you wonder why you...
Since its inception, digital marketing Philippines has become crucial and a part of business due to the numerous opportunities that it presents. However, a digital marketing campaign’s success relies on data, and that’s precisely where data analytics plays...
Have you ever wondered how to make it big in SEO content marketing? First of all, you need to get organic traffic, but that’s easier said than done because that may mean getting better rankings on Google. Fortunately, SEO can help, but a massive chunk of...
The era of digital marketing agencies is here to stay. In this era, having a digital presence equates to a market presence. As a result, more and more businesses are turning to a digital marketing agency to execute and plan their online strategies. There are...
Are you new to SEO in the Philippines? If so, you might be overwhelmed by the extensive terminology associated with it, mainly because it is a specialized industry. Many SEO terms can be learned, but a deep understanding of the terms is needed to become a true expert...
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Instead of simply getting website visitors, it concentrates more on delivering quality leads and sales.
High-Quality SEO companies only do white-hat SEO. These are strategies that are in line with the terms and conditions of the search engines. That means there’s no chance of being penalized through it. While White-Hat SEO requires more time and effort because it requires manual and quality work, it always pays off in the long run.
Offers “affordable” packages of P10,000, P20,000, etc. Ask yourself, is it really affordable if you don’t get results?
Uses vague and technical-sounding terms to sound good. Words like “Robots.txt generation” and “Google Analytics integration.” However, in reality, a good SEO specialist can do this in just under 5 minutes.
Guarantees #1 ranking on Google. Sketchy SEO companies that say that they have a “special relationship” with Google and offers priority submission and the like. Read more about it here.
Offers a one-size-fits all SEO campaigns without considering your business’ objectives.
Since they won’t be able to reach their over promises, some may resort to giving you fake results by directing bots to your site so that it appears that you’re getting more visitors. Remember, always look for results–may it be leads, results, and/or rankings.
